North Carolina football champion defends Bill Belichick against ‘false rumors’

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After a legendary NFL coaching career that produced eight Super Bowl rings as both an assistant and head coach, Bill Belichick made the jump to the college ranks last year.

Belichick led North Carolina to a 4-8 record in his first season in Chapel Hill, but a number of off-the-field headlines overshadowed the program.

UNC general manager Michael Lombardi recently addressed the scrutiny and outside criticism that surrounded the program last season, defending the team’s response amid what he characterized as inaccurate accounts.

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North Carolina Football General Manager Michael Lombardi (L) talks with head coach Bill Belichick prior to the game against the Richmond Spiders at Kenan Memorial Stadium on September 13, 2025 in Chapel Hill, North Carolina. (Lance King/Getty Images)

“All through those stormy times, while the boat was about to capsize, with people attacking us with false rumors and false stories all over the place — no one has corrected them yet, but that’s okay, we understand — our players stuck together,” Lombardi said. “The Pat McAfee Show” last week.

Lombardi also suggested that the program’s high profile made it a target, but argued that the investigation ultimately strengthened the team’s resolve, especially on the recruiting trail.

BILL BELICHICK, JORDON HUDSON HOT MIC MOMENT LEAKED IN UNC DRAMA-FILLED SEASON

“We didn’t lose a single recruit to another team. Now they tried. A lot of that, to me, was the dedication of our recruiting class, and that’s what I think gives everybody in this program the boost that we need. Because those players have bought into our messages and they stood firm in a time of trouble.”

“Look, let’s face it. If you’re not worth anything, they’re not going to attack you. Some programs aren’t worth attacking. They’re going to attack us. We expect it. It’s all good. We’ve been in the arena before. We don’t listen to the noise. We focus on what we need to focus on and we move on.”

General manager Michael Lombardi of the North Carolina Tar Heels looks on prior to the game against the Virginia Cavaliers at Kenan Memorial Stadium on October 25, 2025 in Chapel Hill, North Carolina. (Lance King/Getty Images)

During last year’s much-publicized “CBS News Sunday Morning” interview, Hudson faced accusations that she tried to exert control during the former NFL coach’s sit-down. The interview was part of a promotional tour for Belichick’s new book, “The Art of Winning – Lessons from My Life in Football.”

The viral moment called into question Hudson’s involvement in both his personal and professional life and whether it could affect football operations.

But in the months leading up to the start of Belichick’s debut season, several Tar Heels football players spoke out and insisted that the coach’s personal life had not interfered with the team in any way.

Wide receiver Jordan Shipp made it clear that any outside “noise” has not negatively affected the team. From Shipp’s point of view, Hudson hasn’t been overly involved in Belichick’s coaching process.

“Social media can promote some narratives, but it wasn’t a distraction for us at all,” Shipp said in July 2025. “There was never an issue, like people saying she was running workouts. We never really wanted to see her in the building. It was never an issue.”

North Carolina Tar Heels head coach Bill Belichick and Jordon Hudson look on prior to the game against the Richmond Spiders at Kenan Memorial Stadium on September 13, 2025 in Chapel Hill, North Carolina. (Lance King/Getty Images)

Then-UC quarterback Gio Lopez also weighed in, saying Hudson was more visible online than at the team complex and describing Belichick as a “normal coach.”

“I log on my phone and see something about Coach Belichick, so obviously it’s different,” Lopez said. “But you’d never think that about him. He’s a normal guy, a normal coach. That’s how he carries himself. He’s very personable, not worried about the limelight. He’s just doing his job.”

Lopez threw for 1,747 yards at UNC in 2025 before transferring to Wake Forest in January.

In October, Belichick addressed speculation that he and school officials had discussed a “potential exit strategy” during his tumultuous first season. “I am fully committed to UNC football and the program we are building here,” Belichick said in a statement at the time.

Belichick dismissed the increased attention on his personal life. “Sometimes it’s noisy and sometimes it’s not,” he told ESPN last summer. “Sometimes it was noisy with the Patriots, too.”

UNC opens spring camp on March 24.

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