- Auracast -Support is also in LGS OLEDs from 2025 and some QND -TVs
- One-to-Many broadcasts are great for hearing aids and headphones
- Auracast is also in many Samsung -TVs – but not all headphones offer it
Some of the most important technologies are not necessarily the most conspicuous, while LG’s 2025 OLED TVs are impressively bright, the most important features of some people may be their support for auracast. It is an optional part of the latest Bluetooth standards that allow more devices to stream audio from the same TV or from other audio sources without mating.
It’s a big thing for people with compatible hearing aids or people who want to share the same show or movie while wearing a few of the best wireless headphones.
LG has been pretty quiet over its auracast support, which is surprising: As Flatpanelshd notes, the only official message has been in collaboration with Starkey hearing aids, suggesting that LG sees Auracast as more of an accessibility feature than a mass market thing.
But while supporting hearing aids is of course important, Auracast also enables a shared audio experience for headphone users – and it is convenient if you are in an apartment where listening loud is likely to interfere with the neighbors or if you have dormant children in the next room.
What is so good about Auracast Audio?
Most wireless audio connections are one-on-one, so when I connect my Samsung TV to my AirPods Max, I’m the only connected listener. But Auracast is one-to-many, so provided everyone’s headphones (and other compatible kits, such as Auracast-enabled Bluetooth speakers, hearing aids, AV recipients and audio beams) support the technology, they can all listen to the same sound at the same time with minimal latency.
There’s more about Auracast than TV shows and movies, though it’s great for it. It is also potentially very useful in places such as transit hub and lecture theaters, in sports bars and at voice events.
LG is not the first TV company to support Auracast-It was Samsung, which first put Auracast in some of its advanced TVs two years ago-but technology is in several LG models, including LG C5 and LG G5 OLED TVs, as well as LG B5, LG M5 and QND85A, QND89A and QND9M. And there is a growing selection of Auracast-activated products out there.
One of the reasons for the relatively slow roll -out of auracast is that it is not part of the Core Bluetooth standard so that producers can decide whether to support it or not.
However, a growing number of companies are making, and hopefully it creates a virtuous circle of companies that manufacture products that transmit auracast sound and products that receive it – we are definitely happy to see that it will be standard among many of the best TVs.
