- Kaspersky warns AI is used to design convincing E emails, generate deepfakes and more
- The number of clicks of phishing-links growing quarter to quarter
- Users warned to be aware of being safe against attack
Generative artificial intelligence (Genai) makes phishing -attack smarter, harder to discover and more widespread, new research from Kaspersky has warned.
Its conclusions claim in the second quarter of 2025, its products discovered and blocked more than 142 million clicks on phishing links, representing an increase of 3.3% during the first quarter.
While it may mean that there were more phishing -attacks during the summer, it can also mean that the bond remained the same – but the actual attacks became more convincing.
Generation of Deepfakes
“AI has raised phishing in a very personal threat. Large language models allow attackers to design compelling E emails, messages and websites that mimic legitimate sources, eliminating grammatical errors that once exposed scams,” the researchers said.
“Ai-driven bots on social media and messaging apps that mimic real users, engage victims in long-term conversations to build trust. These bots often burn romantic or investment fraud, lure victims to false opportunities with AI-Generated audio messages or deep phase videos.”
The researchers also said that Genai is not just used to eliminate spelling and grammar errors -without a doubt the largest red flags in phishing -e emails.
It is also used to create realistic audio and video -doughfake -aftertellations of trusted individuals, including colleagues, celebrities and bankers.
These depths are then used to promote false gifts or steal sensitive information, such as multi-factor approval (MFA) codes, passwords and the like.
“AI-run tools analyze public data from social media or business sites to start targeted attacks, such as emails with HR theme or fake calls referring to personal details,” Kaspersky added.
How to remain safe
As the risk of phishing grows, it remains to be the best way to be sure annually.
Users must always be skeptical of unsolicited incoming messages, especially those who require urgent action or threaten a disaster.
These are and will continue to be the largest red flag in phishing attacks.
