- Apple TV+ Reflection to Apple TV
- This seems to be the only change and nothing else is affected
- This may cause confusion as Apple already has other products called Apple TV
Apple TV+ reshaping. One of the best streaming services is to drop the last part of its name and will now simply be called Apple TV.
Apple announced the change in a press release for F1Which is one of the new movies that joins the streamer in December, where they said, “Apple TV+ is now simply Apple TV, with a vibrant new identity.”
No other changes in the service have been announced, but the Hollywood reporter said: “There has been speculation in the advertising world in recent months that Apple could follow Netflix and others in offering an ad-based level both to improve profitability and to provide opportunities for consumers.”
So maybe Apple TV+’s rebrand for Apple TV will be followed by several changes following the streaming service’s recent price increase in August. But I am convinced that this change is similar to HBO Max’s rebrand and that it is just unnecessarily confusing.
Streaming services are already confusing enough
There are so many options out there when it comes to streaming services. A great criticism that people have is that there are also very For example, there are countless additional channels for places like Prime Video. There is something for everyone, whether you are a horror fan, a cinephile, or you will for example. Want Reality -Tv.
Given that there is so much choice, is it not best to keep things simple? I was just as frustrated when Max redirected to HBO Max, instead of always keeping the HBO mark in the name to make it clear what it offers.
Apple TV is in a similar situation. By dropping the plus symbol, they have now ended up with three different products all under the same name.
The TV app, streaming service and physical Apple TV 4K device now shares all the same name. It was far easier to refer to the streaming service as Apple TV+because it created a clear distinction.
Of course, further changes could come to make things easier to identify. But the new name still feels confusing in the meantime and I think things would have been simpler if they had held their original branding.
Apple TV+ is already a well -known name with award -winning hits like Resignation and The studyAnd this name change feels like it just wants to frustrate people more than anything else. Hopefully they decide to make things clearer in the future.
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