The digital activation company B strategy launches an American-borne-listed company to act as BNB Treasury and Investment Vehicle, according to a press release. The company is targeted at an increase of $ 1 billion and is formed with strategic support from the YZI Labs investment company led by binance co-founders Changpen Zhao and Yi He.
The new company will be led by Max Hua, the former CFO for Mining Giant Bitmain, and co -founders of Crypto Asset Manager Metalpha. Its goal is to offer exposure to institutional quality to BNB, the native sign of the BNB chain, by modeling the vehicle after a well-known playbook.
“The initiative intends to operate through a US-listed vehicle not only to keep BNB as a Treasury, but also to become ‘Berkshire Hathaway’ from the BNB ecosystem,” the release states.
This ambition goes beyond asset attitude. According to the statement, the company will dedicate capital and resources to grow the BNB ecosystem by funding core technology that offers grants for experimental projects and supports community-led initiatives.
Max Hua said the company would focus on transparency and governance.
“Based on my years working with the most prominent bitcoin miners globally, I have seen the true scope of demands for industrial quality management, transparent reporting and checking at the bank level,” Hua said. “We bring the operator’s discipline to the company: Independently verified possessions, custody, who best in the class, strict risk limits and trouble-free cross-border processes, so investors-from New York to Hong Kong-can access BNB with confidence and efficiency.”
The company adds a growing list of vehicles trying to bridge the crypto-native tokens with traditional public markets. If successful, it could bring institutional and retail investors both into the BNB ecosystem with the same ease and control as older financial assets.



