Easygroup, the company behind Easyjet and Easyhotel, enters Krypto with the launch of Easbitcoin.App, a mobile platform built with maintenance to make buy and keep Bitcoin Simpler for retail users, the company said in a press release on Tuesday.
The move comes as Bitcoin trades near record highs and studies show increasing confidence in the asset. The world’s largest cryptocurrency traded about $ 112,650 upon publication time.
A survey ordered by OBhold found that 88% of US respondents trust Bitcoin to grow their fortune in the next decade, with 39% ranking it among their top three investments, in front of gold and just behind real estate. Despite this, almost half of the fact that trade remains too complicated.
Easybitcoin aims to lower barriers with incentives, including a welcome bonus of 1% on recurring purchases, 2% annual rewards for long-term holders and 4.5% APY on USD-Salvi paid in Bitcoin, supported by $ 2.5 million in FDIC insurance, the company said.
“Investing in Bitcoin has felt like an exclusive club, out of reach to the public with very high transaction costs,” Easy Group founder Stelio’s Haji-oanannou said in release. “With Easbitcoin we will change that.”
Staying ordered a survey of 1,001 US respondents aged 25-50, all of whom had at least one university degree and earned at least $ 80,000 a year, between June and July this year.
A British version of the app is scheduled for later this year, Easy Group said.
