Coinbases rebrand of his wallet into the basic app has started a social -wave and sent Zora’s (Zora) activity in overdrive and led to a massive rally for his token.
Zora, which allows users to mint marketable tokens tied to individual social positions, then a dramatic increase in use after the app’s rebrand 16 July. The base app features include posting, chat and one-tap-token mint, integrated with Zora and Farcaster.
The result was according to Dune Data Daily Zora Token Creations, which jumped from approx. 4,000 to more than 15,000, with a highlight of 38,000 mint on July 24.
Daily trades rose from 30,000 to over 150,000, while trading volume crossed $ 6 million a day, up from only $ 1 million before launching.
The price of Zora rose 440% in the last week from $ 0.011 to $ 0.0615. Tokens market capital rose to more than $ 200 million from just under $ 50 million in a week, according to CoinMarketcap data.
Creator earnings followed the trend according to Dune Data.
Daily payments rose from about $ 1,000 to over $ 30,000 as more than 12,000 unique creators joined Rush. Over 8,000 Zora -smart wallets were active every day during the boom.
Read more: How will Coinbase Rebrand his wallet?



