- Report finds developers overwhelming belief that AI can handle marketing tasks when it thought to be safe from automation
- Stroyblock finds that 90% of developers use AI tools often or constantly in their coding
- Heavy AI -Reconciliation in coding forms perceptions that marketing work could also be absorbed
A growing number of developers now believe that artificial intelligence is ready to absorb much of what marketing teams are currently doing, new research has claimed.
A study conducted by the CMS company Storyblock across 200 senior developers found that nearly three-quarters of respondents believe that AI could control either “most” or “all” of their company’s marketing responsibility.
Specifically, almost a third (28.5%) said they could handle the entire function with AI, while almost half (45.5%) felt sure they could control most of it.
Trust foam between developers and marketing people
The survey also found that 20% believe that at least some marketing roles could be moved over to AI, but a minority, 5%, said AI should not play any role in replacing marketing.
When marketers were asked the same question vice versa, fewer such security expressed the work of the developers.
Only 18.5% said they could cover the entire developer’s job, while 32% thought they could do the most, and over a third admitted that they could only do some.
By contrast, developers appear to see their growing dependence on automation as a transferable strength that makes other roles more vulnerable to displacement.
The fact that the outlook is shaped by how deeply AI has already imbued technique as the study reports that almost 90% of developers use AI tools either often or constantly in their coding work.
The most common cause is “increasing efficiency”, chosen by 30%, followed closely by automating routine tasks by 23%and improving skills of 22%.
These tools are no longer seen as occasional AIDS, but as everyday instruments for writing and test code, troubleshooting and accelerating learning.
This growing confidentiality with automation has also changed habits of problem solving.
When you encounter obstacles, over a third (34%) of developers say they are now first turning to an AI tool compared to only 20%who would consult a colleague.
This shift reveals more than just a preference for speed, it shows how confidence in machine guidance begins to offset dependence on peer exchange.
Such dependence shapes the perception of what can be achievable beyond technique.
If AI is already able to generate functional code, identify bugs and streamlining of tasks that once thought too complicated to automate, control of the repeated, process -driven side of marketing can appear within easy reach.
“Developers are among the most vulnerable to the impact of technological development, so that gaining a deeper understanding of their personal workplace preferences, stress and productivity can more broadly help companies determine how best to manage changes, improve happiness and productivity,” said Dominik Angerer, CEO, CEO and co -founder of the story block.
