Eric Trump, son of US President Donald Trump and co-founder of Decentralized Finance Protocol said he is actively working on a real estate tokenization project tied to a building currently under development.
Teasing the plan in an interview with CoinDesk TV coming up next week, he said the effort could offer fractional ownership to the public, potentially using crypto tokens built by World Liberty Financial.
“We’re working on it as it relates to a particular building that I’m working on right now,” Trump said in the interview. “I think it’s going to be absolutely incredible.”
His comments followed Zach Witkoff, another WLFI co-founder, who launched plans to bring Trump’s real estate portfolio onto the chain during a panel discussion at the Token2049 event in Singapore in early October.
Tokenization refers to the process of turning traditional assets such as bonds, credit, stocks—or, as in this case—real estate into digital tokens that can be bought, sold, and transferred on blockchain rails. It’s a model increasingly being explored by global banks and asset managers as a way to free up liquidity and expand investor access to traditionally exclusive asset classes.
Trump suggested in the interview Wednesday that adopting the tokenization model could open up investment opportunities for his family’s global base of supporters. He said he envisions offering micro-shares in “high-profile properties” directly to retail investors, rather than getting financing through traditional lenders.
“If I decided to build a hotel in Washington, DC or in Dubai or in New York, why should I go out with Deutsche Bank?” he said. “Why can’t I go out to the masses?”
He described a model where investors could contribute as little as $1,000 to gain partial ownership of a building, with added benefits such as hotel perks or exclusive access.
Although details are still scarce, he indicated that the initiative would be integrated with World Liberty Financial and its US dollar stablecoin USD1. World Liberty Financial was launched last year with a focus on merging crypto infrastructure with traditional financial services.
The protocol announced plans last month to soon roll out a payment card and retail application, a move that would make the USD1 stablecoin available for daily payments, CoinDesk reported.
The full interview will air on October 21 on CoinDesk’s YouTube channel.
Read more: Trump-linked World Liberty Financial’s Stablecoin Needs Better Attestation Reports, Says NYDIG
