- The iconic floppy disk is reborn as a storage case for today’s terabyte packing SD card
- From 1.44 MB past to terabytes present, bridges bridges bridges creatively creative
- Funny artwork References Glitch Aesthetics and Retro Computing
Floppy disks are undoubtedly a relic of the past, though they still continue to reappear in unusual places – most recently surface in the US prison service, and an enterprising YouTuber is trying to build a floppy disk from scratch.
If you are at a certain age, you will undoubtedly still remember the feeling of sliding a floppy disk to a computer, hearing the quiet click and waiting as files loaded bit for bit. This memory comes back rushing back with the floppy disk-inspired SD card packaging, a design concept created by Indian industrial designer Ayushmaan Singh Jodha to SanDisk.
It takes the iconic 3.5 -inch floppy disk and is reimaginated as another kind of storage device -as a case for today’s SD card.
From megabytes to terabytes
Where a floppy disk once held 1.44MB, this design protects cards now carrying gigabytes or even terabytes.
The idea bridges era of technology in a fun way, but with a serious practical purpose.
SD cards can easily be lost, slip out of the pockets under a shoot, hide under the root of a busy study or disappear in the depth of a travel bag. I have lost a large number of them over the years.
The floppy case provides a larger, more robust object to hold on to, making it easier to keep track of the small cards that store important work.
The packaging holds the same square profile and iconic closes and transforms an outdated shape into a fresh, modern tool.
The design shows works of art that refer to early computer culture, sparkling error screens and retro sci-fi themes. The idea is to make the cases into collectors’ objects that ads may want to hold onto the display, not tucked away in drawers.
The sliding closures reveal the hidden space where the SD card is stored, which adds a small sense of interaction to an otherwise simple task.
Is it really practical? No, but it’s fun and something I would love to own.
Via Yanko design
