- Google’s Gemini AI allegedly claimed Gouda makes up 50-60% of global cheese consumption in a Super Bowl ad
- After setback, Google edited ad and accused inaccurate Internet sources rather than AI-Hallucination
- The incident is constantly emphasizing concerns about AI-Generated Incorrect Information and the need for better fact control
Google’s Gemini AI assistant fumbled an ad that was set to be broadcast under the Super Bowl as the Sharp-Eyed viewers discovered a cheese-like statistical error. The Feel-Good ad showing how AI can help small businesses with a Wisconsin Cheesemonger who uses Gemini to generate a product description for Gouda, only for AI to certainly declare that the cheese accounts for “50 to 60 percent of global cheese consumption. ” However, this is a full -blown dandelion as there is no evidence that Gouda is everywhere near the popular.
The error was called on social media, with lots of cheese heads derived the idea that half of the world’s cheese supply is Gouda. Gemini had done what AI occasionally does: Hallucinated with confidence in an absolute rubbish fact and presented it as the truth. First, Google’s VP Jerry Dischler entered to defend Gemini, at least a little. He insisted that the statistics were not an AI hallucination, but came from several sites that Gemini had scraped after the statistics.
A quick manual web search confirms that aspect, with Gouda Illuminati, which apparently spreads the idea over the Internet but is never brought to any actual examination or census. Google’s argument that “It’s not our AI’s fault; The Internet is just full of bad information. “Doesn’t get Gemini exactly to sound as appealing as Google.
Hey Nate – not a hallucination, Gemini is grounded on the web – and users can always control the results and references. In this case, several websites online include 50-60% state. Gouda News: Many love this cheese! Bada News: Not everyone thinks it’s so grate. 🧀February 1, 2025
Nothing left but then brie
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Companies pay millions to get everything straight to high profiled Super Bowl ads. So Google did the only thing it could: It edited the ad and quietly removed the Gouda requirement completely. The new version, now posted on YouTube, holds the friendly cheesemongs, but ditch dairy -forced information.
“After the question came up about the Gouda state, we talked to the owner of Wisconsin Cheese Mart to ask him how he would handle it,” Google said in a statement to several press outlets. “After his proposal to have Gemini rewrite the product description without the state, we updated UI to reflect what the company would do.”
Even it was not without controversy when people who called the original error noticed that the new video replaced the original, but with upload -time stamped by the defective ad. It’s not something anyone on YouTube can do. So it suggests that Google used its ownership of YouTube to finesse the new video into the original castle, ensuring that it maintained the view figures and other statistics, but without its erroneous Gouda assumption.
KEEP ON – The YT -Video still says it was uploaded “5 days ago” YouTube does not allow creators to replace an existing video with new content like this, that Google abuses its ownership of YouTube to perform a cover? pic.twitter.com/wt6jujstybrFebruary 5, 2025
This is not the first time Gemini is in hot water over invoice confusion. The debut of the AI model, when it was called BARD, was damaged by a real-time error over astronomy, and Google search AI summaries had to be renewed as it briefly declared that geologists recommend that humans eat a cliff per day. Day. Gouda Gaffe is far from the worst mistake that Gemini has made.
Still, if Google wants people to trust Gemini with their lives and businesses, these kinds of mistakes will not help. Unlike a human author who may have a break and think, “wait, it sounds ridiculous,” AI has no built -in common sense filter. It just earns what it finds and sometimes it means to share a false cheese fact with millions of Super Bowl viewers.
Gemini is supposed to be Google’s response to chatgpt. The company has spent billions on AI development and has announced plans to invest $ 75 billion this year alone to keep up with the AI race. But all computing power in the world doesn’t matter if people don’t trust what Gemini tells them.
For the average person, it is a good reminder that AI is still struggling with accuracy and should not be the only arbitration of what is being treated as a fact. Gouda can also be popular, but it’s nothing compared to Cheddar as Monty Python made clear decades ago.
