Amazon has officially announced that sales in Prime Day 2025 will begin at Tuesday, July 8 At. 12:01 Aest and ran for a total of seven days, ending at 1 p.m. 23:59 Aest on Monday July 14. This makes it the longest Amazon sale ever that beats October’s six-day Prime Big Deal Days Sale. And while Amazon has confirmed the event for 19 countries, Australia (and Singapore) will receive 72 hours of discounts than the rest.
The best part of shopping on Amazon is the large selection of available products. You can buy everything from small office supplies and snacks, to big ticket articles such as the best TVs and biggest phones, video games and training equipment. If previous Amazon sales are any indication, you can expect heavy discounts on these items and many others.
Prime Day discounts are only exclusive for Prime members-Inclusive ‘Lightning’ deals with limited time. Fortunately, if you are not a member, sign up for a 30-day free trial now give you access to all the best deals in the seven-day period. Plus, once you have had your filling, you can easily cancel your subscription.
What to expect from Prime Day 2025
As mentioned, basically everything goes when it comes to Prime Day. Right next to Black Friday and Boxing Day is the biggest sales period of the year. But if our experience with previous sales is something to pass by, its own devices will be key sellers. This includes discounts on Echo Smart speakers, ring cameras and door bells, fire -tv devices and perhaps most importantly, Kindle Ereaders.
However, you don’t have to wait to save on Amazon. With Eofy Sales taking Australia by storm, Amazon is still competing with the best weekly offers from retailers such as JB Hi-Fi and The Good Guys, though its middle-year sales have now ended. If you need a few discounts to tide over until July 8 or just want a taste of what we might see, Prime Day is coming, this is our four favorite deals on Amazon at the moment.
