Meghan Markle has reportedly taken a back seat as she remains silent on social media.
The Duchess of Sussex, who usually promotes her lifestyle brand ‘As ever’ on Instagram, has taken a step back as she comes with new content.
Royal expert Nick Ede tells Express: “I think it’s a way to build momentum, and so she can make a new message that gets a pillar inches again.
“It’s hard for her to have her as ever brand Instagram and her Meghaninstagram, and which she uses to push her brand. If she is sold out (of fire stock), there is no need to push it on her personal social’s that people will complain.”
Even continued: “The question is that we all know with social media, it’s about consistency and talking to your audience, and it doesn’t feel like she’s grabbing that side of things.
“It may be that she really has nothing to actively promote, so she goes back for a while on that side of things, but her followers can leave her,” he noted:



