Meghan Markle is reportedly going through an identity crisis, says an expert.

The Duchess of Sussex, who recently sent a photo of her children on Instagram when she launched her online store link, is accused of using the young Prince Archie and Princess Lilibet for advertising.

In a talk about Sun’s Royal Exclusiveshow, News.com.au’s Royal Reporter Bronte Coy said: “There is this real identity crisis. It’s like, who is she?

“She did not want the children to be exhibited in the royal family, which I think many parents understand a point.

“But then she has launched Instagram and she uses the kids, who in turn is her power, but it just falls out of step with what she said earlier.”

The royal expert continued: “She is a kind of influencer. She has the right to make money.

“But it just looks a little shuddering and has the royal stamp on it.

“So yes, I just see it as a bit of an identity crisis.”