- Microsoft is reportedly internally testing an ad-supported Xbox Cloud-Game level
- The level will be free and does not require an Xbox Game Pass -subscription
- However, sessions are likely to be uncovered and function ads before the game can begin
Microsoft could be ready to launch a free Xbox Cloud game level supported by ads.
A report from The Verge reveals that Microsoft is testing this ad supported level internally, which employees of the company are able to stream selected titles without the need for an Xbox Game Pass subscription. The catch is that players need to watch a handful of ads before playing.
Sources told The Verge that the ad supported level includes some games that players may own, as well as titles shown in free play-days campaigns (essentially a demo for a game, usually available for a limited period), as well as Xbox Retro Classics. It is Activision’s catalog of retro titles from the 80s and 90s.
According to these sources, this free Xbox Cloud Gaming Tier plays approx. Two minutes of ads worth before allowing players to stream games through the service. Sessions also seem to hood in one hour, with a total of five free hours available per day. Month. However, this could allegedly change if the feature goes live on Xbox consoles.
There is no word yet on a launch date for this free level, but it will reportedly go into public test soon (probably via Xbox Insider) and will be available on Xbox Series X, Series S, Xbox One, PC, Handels and Browsers.
While an ad-supported free Xbox Cloud game level seems like a harmless message in itself, reports of its existence could not have come at a worse time. Microsoft has not long ago confirmed sweeping changes and price increases for Xbox Game Pass Tiers. The consumer response, which was so severe, crashed the Xbox website under the weight of players who rushed to unsubscribe.
It is also not long after Microsoft confirmed another round of price increases for the Xbox Series X and Series S consoles in the United States. Microsoft said the increases came as a result of changes in the “macroeconomic environment”, but the brand’s reputation has undoubtedly suffered as a result.
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