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MLB commissioner Rob Manfred’s rule changes may not be loved by baseball purists, but the evidence is in pudding.
Since the length of games has been significantly shrunk in recent years, Major League Baseball increased increased participation in back-to-back year for the first time since the early 2010s in the last two seasons.
A Dodgers Yankee’s World Series would still bring in lots of viewers, but nonetheless it is all a good sign for the sport.
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Christian Yelich and Dustin may know their roles to grow the game. (IMagn)
Two of the biggest names in the game know they also have a job to do from the field.
“I think it’s important to grow the sport,” Milwaukee told Brewers Star and 2018 NL MVP Christian Yelich to Pakinomist Digital in a recent conversation. “I think it’s important to attract as many new viewers as possible, obviously keeping your existing audience and having it to a good product for everyone to consume. I think if you can have an influence like that as a player, do it.”
So to do that, Yelich, Dodgers -Star Dust Dustin May, and Cubs ShortStop Dansby Swanson went along with Directv, whose “Nothing on your roof” campaign with MLB Stars tells potential providers that dishes are no longer needed to enjoy ball games.
Yelich, May and Swanson Star in the advertising of the campaign where there is nothing on their roof – in this case their heads. Each had bald caps, which is quite the appearance of the long -haired May.
“I like my hair and I have a lot of it and then they would do it nothing on your roof and I thought it was really cool twist on things,” said the 27-year-old May, who started to grow it out as a youth in high school. “I was excited to be part of the advertisement for kind of boost that they don’t need anything on your roof to send out baseball.”
However, don’t expect May’s real hair to be gone anytime soon.
“I definitely think my wife would be a little annoyed if I cut them off,” he said.
Los Angeles Dodgers Start Pitcher Dustin May warms up during spring training camp. (Rick Scuteri-USA Today Sports)
“It was a cool concept that I thought was really unique and an opportunity to have fun with a few other guys around the league,” Yelich added. “Directv did a good job with the set and concept, and I thought everything turned out to be a lot of fun.”
“So to be able to collaborate with Directv with this campaign, show baseball fans that they can consume Brewers Games, Major League Baseball Games without satellites, it was an easy decision to make the advertisement.”
Milwaukee Brewers’ Christian Yelich follows the flight of his solo home driving from Colorado Rockies Start Pitcher Chad Kuhl, September 6, 2022, in Denver. (AP Photo/David Zalubowski)
As for continuing to grow the game, “We are here to post a good picture,” May added. “So people will turn back and want to see.”
