Nasdaq-Listed Company explains its strategy

At the time of writing, ether

Handling about $ 2,505, an increase of 0.56% in the last 24 hours, according to Coindesk Research’s technical analysis model. As for the wider crypto market as the target of the Coindesk 20 index (CD20)It has increased 0.34% over the same period.

Sharplink Gaming, Inc. (Sbet) is a groundbreaking online performance marketing company that specializes in sports betting and Igaming industries. Headquarters in Minneapolis utilizes Sharplink its AI-powered C4 platform to provide personalized, data-driven marketing content that improves customer collection and retention for sports book and casino operators. The company has expanded through strategic acquisitions and partnerships and established itself as a leader in the developing sports betting ecosystem.

On July 4, 2025, Sharplink announced on X that it has become the first publicly listed company to adopt ETH as its primary state reserve asset. The company outlined a comprehensive Treasury strategy that focused on accumulating ETH, realizing it and growing the ETH-Per share to create long-term shareholder value.

Sharplink emphasized that its goal is not only to keep ETH, but actively implement it through native stacking, remnant and Ethereum-based yield strategies. The company highlighted ETH’s advantages as a company reserve active: It is productive via poor salaries composed across decentralized financing protocols, scarce, secure and adapted to the infrastructure of the future Internet. This approach represents a bold redefinition of traditional government bond that integrates decentralized financing principles into corporate financing.

This strategic pivot began with a private ranking of $ 425 million announced on May 27, led by Consensys and other prominent cryptoinvestors, to finance the acquisition of ETH as Sharplink’s primary state asset. Joseph Lubin, Ethereum co-founder and founder of Consensys, joined Sharplink’s board of directors as chairman after closing this location and strengthening the company’s commitment to blockchain innovation.

Since officially launching its ETH Treasury strategy on June 2nd, Sharplink has aggressively expanded its Ethereum holdings. Between May 30 and June 12, 2025, the company acquired approx. 176,271 ETH for about $ 463 million at an average price of $ 2,626 per ETH.

After this, from June 16 to June 20, Sharplink bought another 12,207 ETH for approx. $ 30.7 million that was partly funded with $ 27.7 million raised through market (Atm) Equity Sales.

On June 24, Sharplinks ETH Holdings 188,478 ETH reached 100% of these reserves implemented in stacking solutions that generated poor salaries. And before July 1, the Treasury further expanded to 198,478 ETH, giving over 220 ETH in putting rewards since the start of the strategy.

Joseph Lubin has stated that embedding Ethereum at the core of Sharplink’s capital strategy constitutes technological advances and institutional trust and places the company to lead the development of digital trade. Meanwhile, CEO Rob Phythian has noticed that Sharplink’s upcoming NASDAQ closure of the clockmony on July 7, 2025, symbolizes this new chapter showing how digital assets can exist together with public market discipline and business management.

Sharplinks Ethereum Treasury strategy uniquely places the company at the intersection of sports betting, blockchain technology and decentralized funding, offering investors regulated and transparent exposure to Ethereum’s growth potential, while Sharplink’s mission leads to innovating the $ billion Igaming industry.

Technical analysis highlights

  • ETH rose 2.2% from July 4th 15:00 to 5 July 14:00 and climbed from $ 2,475.48 to $ 2,530.02.
  • A sharp sale between 13:06 and 14:05 pushed eth down to $ 2,514.85 before buyers stepped in.
  • Strong support formed between $ 2,480 and $ 2,500 during the 5th of July 16:00 hour with 382,821 ETH traded.
  • A Bullish Breakout on July 4 at 1 p.m. 22:00 lifted ETH over $ 2,520, with resistance confirmed nearly $ 2,530.
  • ETH consolidated about $ 2,515 with signs of reduced volatility and an increasing recovery strendline after 13:40.
  • Momentum remains neutral short -lived but structurally bullish given a wider uptrend since the end of June.

Disclaimer: Parts of this article were generated with the help of AI tools and reviewed by our editorial team to ensure accuracy and compliance with Our standards. For more information, see Coindesk’s full AI policy.

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