- Nikon has announced a ‘necessary price adjustment’ for cameras in the US
- This happens “Due to the recent tariffs”, according to the camera giant
- Price increases take effect from June 23
Nikon officially participates in the list of camera manufacturers who raise the camera prices in response to you guessed what the US tariffs.
In a short post on the Nikon US Press Web site, the camera giant said that “because of the recent tariffs” it planned a “necessary price adjustment for products”. This will apparently take effect from June 23, making it a potentially good time to pick up the Nikon camera you’ve seen.
We do not yet know which cameras (or lenses) will be affected, but it should be clear in the next few weeks. Nikon offered a small crumbs of comfort by stating that it will “carefully monitor any customs development and can adjust the pricing as needed to reflect the developing market conditions”.
It may mean an adjustment in the wrong direction if the trade wars continue to warm up, but hopefully the price changes will not be as harmful as the ones we have already seen from other manufacturers.
For example, the DJI Osmo Pocket 3 has jumped from its $ 500 to $ 800 launch price and has been at this level despite a 90-day ceasefire on China’s tariffs that have temporarily reduced the rate of US imports down to 10%.
What other camera rice rises have we seen?
Nikon is far from alone in announcing customs related price increases, although not all of them have come into force yet.
Canon gave us a similar warning earlier this month by indicating in his quarterly earnings call that it had “informed larger dealers that we will raise prices and are in the process of estimating the timing and amount of the increase”.
This means that we are in a strange waiting time when the camera’s fans are supporting price increases, without knowing exactly what models will be hit and how they can affect existing shares already in the United States (in theory, the latter should not be affected by customs -related price increases on imports).
As discovered by the Sony Alpha rumors, Sony apparently has already raised prices on its China-made cameras and lenses, which include the Sony RX100 VII and a number of lenses including FE 70-200mm F4 Macro G OSS II (which has seen an 18% price hopp). But we do not yet know if these prices are a temporary reaction to the current tariffs or a more permanent increase.
Fujifilm, meanwhile, was recently forced to put pre-orders on cameras including X100VI, GFX100RF and X-M5 (black version), while the new Fujifilm x half has a high price in the US compared to other regions ($ 849, compared to £ 699 / AU $ 1,349 in UK and Australia).
It is clearly a stormy time for cameras and lenses and while panic purchases are never a wise option if it could be worth pulling the trigger soon if you are in the US and have considered buying new from Nikon or Canon.