- Panasonic’s president is considering a sale of his TV business
- The manufacturer is fighting on a crowded TV market
- No interested buyers have so far been confirmed
Panasonic is one of the best TV manufacturers in the market today -but given how crowded that market has become, even Panasonic has to consider whether its TV business is sustainable in the long term.
According to a report in Nikkei (via Flatpanelshd), the Japanese electronics manufacturer is considering a sale of his TV business after the company’s President Yuki Kusumi declared on an online earnings call that “we are prepared to sell it if necessary, but we have not anyway decided a plan.
The news comes only months after Panasonic confirmed an 80% sale of its projector business with Financial Services Group Orix, which suggests that several measures may be required to balance company books.
But given the great quality of so many Panasonic -TVs – many of whom I have had the pleasure of reviewing – it would be a true shame if we were to say goodbye to its TV lineup as we know it .
What is the problem?
Panasonic is a name of some prestige on the TV market, partly thanks to the company’s great history in plasma -TV, and partly to glowing reviews of models such as Panasonic Z95A, and partly to its close relations with Hollywood Colorists, with Panasonic Touting His OLED TVs have been used as MasterMonitors during film production.
Panasonic TVs tend to excel from the best TVs for audio.
Panasonics MyHomescreen Smart Platform has often limited other TV operating systems such as Samsung’s Tizen or LG’s WebOS, but its products are still a consistent competitor among elite TVs.
However, despite its commercial connection to Hollywood, Panasonic TVs have not been for sale for US citizens in about a decade. The company withdrew from the US consumer market in 2016 in the light of widespread LCD production at low cost, which coincided with marking the sales of the plasma TVs that Panasonic had become synonymous with.
These days, Panasonic is doing some of the best OLED TVs, but then it also does LG, Sony, Philips and even the long-lasting OLED DECTOR SAMSUNG.
And although Panasonic has since entered the US market and released a number of OLED TVs with Amazon’s four TV-smart platform, it could be a little too late for the company to catch up on the competition.
A new era?
Of course, a sale of Panasonic’s TV business could see Line-Up continue under the guidance of another electronics company and it is possible that the Panasonic name could continue to be used on TVs under license, just as with Toshiba or Sharp TVs today .
As a fan of Panasonic’s TVs, I would definitely be worried about a decrease in quality in this case or a turn away from Panasonic’s Blockbuster OLED Room – the models it makes it feel so compromised and it’s hard to imagine Say they remain that way if another company took over.
With the sounds of it, there is not yet a confirmed buyer for Panasonic’s TV business, and managers are looking to tackle several areas of Panasonic’s expansive electronic empire, including consumer appliances, industrial devices (engines, sensors, compressors) and mecatronic systems – this means , that the TV business may not be the first thing on the auction block.
But Kusumi talked about “drastic measures” to come at the end of the financial year 2025/2026, so it’s clear that everything is on the table. I just hope that the fruits of Panasonic’s TV work do not disappear in the process.
