Prince William on Wednesday focused on sustainable innovation ahead of the upcoming Earthshot award ceremony in Brazil.
The Prince of Wales took to his Instagram stories and shared a new clip featuring Lagos Fashion Week.
The short video, titled “The Earthshot Prize Presents: Lagos Fashion Week — Build a Waste-Free World,” celebrates the Nigerian fashion industry’s efforts to reduce waste and promote eco-friendly design practices.
The shoot, originally produced in collaboration with Earthshot Prize and Lagos Fashion Week Official, highlights local creators and designers who are reinventing fashion through sustainability.
The video, shared on Instagram, is part of a campaign to showcase global changemakers nominated for this year’s Earthshot Prize.
The Earthshot Prize is an initiative launched by Prince William in 2020 to find solutions to the planet’s most pressing environmental challenges.
The 2025 Earthshot prize ceremony is due to take place in early November in Brazil, with five winners each receiving £1 million to promote their environmental projects.
Through their social media platforms, The Prince and Princess of Wales continue to promote innovators working to “repair and protect our planet”.
