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Tensions turned toasty at the Pop-Tarts Bowl between the BYU Cougars and Georgia Tech Yellow Jackets on Saturday night.
While Georgia Tech held the lead for most of the game, BYU mounted a barnstorming comeback to win the game 25-21. The Cougars finished the season 12-2, while Georgia Tech finished the year 9-4.
Pop-Tarts brought fun to a bowl game while the competition itself came down to the wire.
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Georgia Tech celebrates a touchdown with the Pop-Tarts mascot against BYU during the first half of the Pop-Tarts Bowl NCAA college football game, Saturday, Dec. 27, 2025, in Orlando, Florida. (AP Photo/Kevin Kolczynski)
Read below for the top five moments from the 2025 Pop-Tarts Bowl.
Pop-Tarts intervenes in the bowl game
Pop-Tarts Bowl signage is displayed for the Pop-Tarts Bowl between the BYU Cougars and the Georgia Tech Yellow Jackets on Saturday, December 27, 2025 at Camping World Stadium in Orlando, Florida. (Peter Joneleit/Icon Sportswire via Getty Images)
Most bowl games that don’t have bets attached to them are written off as boring or pointless. But Pop-Tarts brought the fun for the third year in a row. Part of that was the unique flare of the end zone and sideline art. BYU and Georgia Tech each had their school names in their end zones accompanied by sprinkles. The sprinkle was also featured on the sideline and each player’s helmets.
Pop-Tart’s Ring of Honor
Pop-Tarts unveiled its Ring of Honor at Camping World Stadium, paying tribute to the Pop-Tarts eaten in the previous two bowl games. Cookies and Cream, Hot Fudge Sundae and Frosted Wild Berry held anniversary jackets and did their best to honor Strawberry and Cinnamon Roll.
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Revealing the pregame
It wasn’t the Ohio State University band that tickled the “I,” but it was still fun. Pop-Tarts held a pregame ceremony to show the crowd in Orlando, Florida which Pop-Tarts were featured for the bowl game. There were six Pop-Tarts in total that were separated into two teams – Team Sprinkles and Team Swirls. Sprinkles included Protein Slammin’ Strawberry, Cookies and Creme an Frosted Cherry. Swirls included Chocolate Chip Cookie Dough, Frosted Wild Berry and Frosted Hot Fudge Sundae.
Bear Bachmeier leads the comeback
The Pop-Tarts mascots celebrate with the BYU Cougars after the 2025 Pop-Tarts Bowl between the BYU Cougars and the Georgia Tech Yellow Jackets at Camping World Stadium on December 27, 2025 in Orlando, Florida. (Julio Aguilar/Getty Images)
Trailing 21-10 entering the fourth quarter, the Cougars needed to dig deep to somehow pull out a win. A blocked Georgia Tech field goal with 55 seconds left in the third quarter sparked that comeback. Touchdowns from Enoch Nawahine and Jovesa Damuni along with a Bachmeier 2-point conversion helped BYU win the game.
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Protein Slammin’ Strawberry to the rescue
The Pop-Tarts Bowl payout was to be a record number of cakes dropped into a giant toaster for the winning team to enjoy. Protein Slammin’ Strawberry, Cookies and Cream and Cherry were on top of the toaster dancing to the music and awaiting their fate.
Protein Slammin’ Strawberry held a sign that read, “Not my dream … yet.” The pastry then popped off the toaster and ran away. A message where the Pop-Tarts pastry should have read, “You haven’t seen the last of me!”
Cookies and Cream and Cherry Pop-Tarts went into the toaster and were served as giant treats to the champions.
