EMB: April 9, 16:00 UTC

A blockchain-based start-up in London said it closed a $ 50 million financing round to forward its goal of “reinventing social media.”

Wunder.Social raised the funds in a round led by Rollman Management, according to a message shared with Coindesk on Wednesday.

The project uses blockchain technology to verify users and thereby eliminating bots and sharing advertising revenue with users, giving them the opportunity to finance the reasons they are interested in, Wunder.Social said in the message.

A token offering is scheduled for later this month, with interested potential users who sign up for the company’s website.

The project also said that the former head of marketing at Tiktok, Ryan Martin, joined Wunder.Social as Chief Marketing Officer.

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