- Tesla removes $ 70,000 cybertruck from its configurator
- With all its most desirable assets were stripped it didn’t sell well
- The divisive pickup has had one of its slowest years to date
Tesla has removed the cheapest cybertruck variant from its US-based online configurator, which has only left the four-wheel drive and cyberbeast models for sale.
Only launched less than five months ago the long range, rear -wheel drive (RWD) option priced at $ 69,990 (about £ 51,000 / AU $ 105,000), which undercut the rest of the range by $ 10,000.
The move was designed to increase the recording and increase floundering of the sale of the divisive pickup, but the company’s decision to scrape it as soon as seems to suggest that it had the opposite effect.
Even at the launch, many potential buyers poured on the decision to release a cheaper option and said that most of the desirable assets had been removed, while the financial savings were not big enough to compensate for the compromise.
As a reminder, the RWD variant removed an engine, making it far less powerful than four-wheel drive and cyberbeast models. Tesla also chose to remove the active air suspension and popular sockets in the bed and add an awkward manual tonneau cover-in contrast to the motorized version and small 18-inch wheels.
As it is with updates to the Tesla Model Range, the California company chose to remove the cheapest cybertruck quiet from its configurator.
Those who log in now will note that $ 79,990 (without the federal tax making of $ 7,500 tax credit) Four -wheel drive is the entrance to the area where Cyberbeast costs $ 114,990.
Tesla pushes abandoned as sales glass
Cybertruck has had one of its worst years on the record so far and logged only 4,306 units in the second quarter of 2025, according to Cox Automotive.
In 2024, Tesla registered 39,000 sales, which made it the best-selling electrical pick-up car for sale in the US, but these figures have been slipped and this year it has been improved by GMC Hummer EV and Ford F-150 Lightning, both selling in relatively small numbers.
Whichever way you look at it, the figures just don’t vote for the 250,000 units a year that the company initially said it would produce, with Musk even suggested that the company had the capacity to produce 500,000. I’m sure he’s glad he didn’t.
In addition, the US market for electric pick-up truck as a whole is struggling with RAM recently announced that it has dug plans to release its own EV, with reference to weak demand.
As Tesla sales hit a hit across line-up, the company has slowly pushed the prices of its more premium offers up, with Model S and Model X, both of which received a mandatory Luxe package that increased the sticker price by $ 10,000 earlier this year.
So maybe the Cybertruck decision was made in accordance with this tactic -clearly to put its stool out as a premium product.
But where stainless steel Behemoth may have proven to be an instant PR and marketing success, snoring countless headlines and raise awareness of the brand far beyond the early EV convertites, it has not lived up to hype.
In fact, Tesla has only ever managed to sell just over 40,000 units of the vehicle in a single year, with things going well, and since then the model itself has become a focal point for anti-terla protest.
Throw into the mixture of the many recall problems, the axis of the Range-EXEND BATTERY PACK and promise of inductive charging, and it feels like even Tesla has admitted defeat.
We have reached the company for comment, but so far have not had answers.
