Beyoncé can now be counted among the world’s richest musicians, but according to her father, Mathew Knowles, money has never been what drives her.
After the singer reportedly closed out 2025 on Forbes’ billionaires list, Knowles offered an honest take on what really motivates his daughter, insisting that wealth was never the goal behind her success.
“I’ve never heard Beyoncé ever talk about money… It’s always been, ‘How can I make my fans happy? How can I be the best at what I do?'” Knowles shared. Page six.
He emphasized that financial success came as a result of her work ethic, not as a goal she pursued.
“Her money came with the success, but that was never her goal. And I love that about her,” he added.
Beyoncé’s reported billionaire status places her among a very small group of musicians alongside Bruce Springsteen, Rihanna, Taylor Swift and her husband, Jay-Z.
Her recent financial leap has been fueled by massive live performances, including Renaissance world tour and her Cowboy Carter concerts, as well as her growing business portfolio.
That empire includes ventures such as SirDavis whiskey and Cécred hair care, which have added to her already formidable earning power.
Still, Knowles said her priorities remain unchanged.
While congratulating her on reaching the milestone, he emphasized, “That’s just not Beyoncé. That’s not who she is.” He explained that her focus has always been on excellence, fan connection and giving back.
“She’s motivated by being the very best. She’s motivated by making her fans happy and… also giving back to the community,” he said.
Despite the headlines surrounding her wealth, Knowles’ message was clear, because Beyoncé’s success has always been about influence, not income.
