- Take-Two Interactive has confirmed GTA 6November 19, 2026, launch date
- Strauss Zelnick says that marketing will begin this summer, which suggests the end of June
- A third trailer shown at upcoming gaming events is not impossible
Rumors of a third trailer or potential delay of gaming’s most anticipated title, from Rockstar Games, have been running rampant for months – and thankfully, the answers are finally here.
Take-Two Interactive CEO Strauss Zelnick has confirmed Grand Theft Auto 6November 19, 2026, the launch date in the company’s latest earnings report, and reiterated in an interview with Variety that the marketing of the game will begin in the summer.
Notably, Zelnick has previously expressed confidence that no further delays were on the cards, stating that Take-Two and Rockstar won’t greenlight or spend money on marketing “until we’re pretty close to release”. With this in mind, it’s pretty safe to assume that the November 19th launch date is set in stone when marketing starts.
In the earnings report, Zelnick said, “We believe Fiscal 2027 will set new record levels for operating results driven by the November 19 launch of Grand Theft Auto VI along with strong execution across our portfolio.”
Outside of the earnings call and report, Zelnick effectively insinuated that marketing for GTA 6 doesn’t begin until late June (which is when summer officially starts in the US), saying, “So for the next few weeks I don’t think it will be summer yet, but when it is summer, Rockstar expects to start marketing GTA 6.”
With both the delay and marketing rumors addressed, fans can now settle, essentially now knowing when Rockstar Games will next make its move. In particular, this does not rule out the highly requested third trailer of GTA 6 appear earlier than the claimed end of June, especially with Sony’s PlayStation State of Play and Geoff Keighley’s Summer Game Fest both in the first week of the month.
Regardless, there are likely plenty of huge announcements on other gaming IPs we can anticipate throughout June, and Rockstar Games’ GTA 6 Going into the fight at the end of the month is a perfect way to set the tone for the rest of 2026.
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