- Lenovo has warned its partners about price increases in March for selected products
- The price increases are a result of the ongoing RAM crisis
- Lenovo is another company to be hit by the 2026 RAM crisis
The RAM crisis is spiraling out of control, with several PC hardware manufacturers, companies and retailers forced to implement price increases – and unfortunately, the latest victim is a well-known consumer PC brand, Lenovo.
As reported by CRN, Lenovo has warned its partners of upcoming price increases for select products, including consumer PCs, in March due to the RAM crisis caused by the ongoing AI boom.
Partners have been encouraged to place orders on or before February 28th to stay in line with “current pricing assumptions,” specifically stating that orders received on February 28th that are not shipped by March 31st “will be repriced,” further highlighting Lenovo’s urgent push for partners to avoid March’s price adjustments.
Lenovo’s North America VP and Channel Chief, Wade McFarland, stated, “Pricing is affected by both order and timing and fulfillment time, and Lenovo reviews pricing periodically in response to changing market conditions.”
Regarding these price increases and orders for its wide range of hardware, Lenovo stressed, “We’ve absolutely had to adjust and continue to adjust [terms]. There is no way around it.”
It’s quite clear that the impact of the RAM crisis is significant for Lenovo, and it won’t be long before consumers see price changes on their devices, likely including the Lenovo Legion Go 2 handheld gaming PC.
Consumers should also act quickly
It is now easy to say that the current state of the PC hardware market is unprecedented, with demand for memory from AI data centers causing an almost total breakdown in stability.
Prices are higher than ever before as the crisis forces manufacturers to rethink strategies and Lenovo joins e.g. Valve, which is facing memory and storage shortages and as a result, has periodically sold out of its Steam Deck OLED handheld.
While Lenovo’s urgent message is to its partners, it’s also something consumers should consider. Prices for its handhelds, laptops and consumer PCs are likely to see big price increases, and now may be the only chance to beat the inevitable impact.
The market is a chaotic state and now the only question we can ask is how much worse can the RAM crisis possibly get?
Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews and opinions in your feeds. Be sure to click the Follow button!
And of course you can also follow TechRadar on YouTube and TikTok for news, reviews, video unboxings, and get regular updates from us on WhatsApp also.
