Grant Cardone, CEO of Cardone Capital, used this week’s crypto slide to reiterate the case for his bitcoin-and-property model, saying the structure is designed to keep buying when prices fall.
“We are working to improve the cash flow of real estate and buy more bitcoin as it falls,” Cardone said in a post on X.
Cardone Capital, which has about $5.3 billion under management, is using the income from its real estate assets to buy bitcoin periodically regardless of price, smoothing out expenses in a process known as dollar-cost averaging. The largest cryptocurrency has lost 4.7% this week.
Cardone said the model was “inspired by treasury companies, but with real assets and real cash flows,” calling his company the largest real estate-bitcoin hybrid in the world without institutional investors shaping its strategy.
I have consistently promoted combining BTC with real assets and using cash flows from the real asset to dollar cost average BTC through its volatility. We are working to improve real estate liquidity and buy more BTC as it falls.
Cardone Capital BTC hybrid was inspired by…
— Grant Cardone (@GrantCardone) June 26, 2026
His comment distinguishes between the corporate bitcoin treasury model popularized by Strategy (MSTR), where companies raise money by issuing equity or debt to buy bitcoin.
That approach has come under pressure this week, with Strategy’s stock trading below the value of the bitcoin it holds and analysts at CryptoQuant claiming the firm has overextended itself.



