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WWE Hall of Famer John Bradshaw Layfield (JBL) is throwing his hat into the social media ring after decades in professional wrestling and doing so with BZZR.
BZZR is one of the newest social media platforms to hit the internet, promising to unite sports fans and cut through the noise. The company has already bolstered its roster with famous names in pro wrestling, including MVP, Kayla Becker and Dwayne Swayze.
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JBL during WWE WrestleMania 21 “WrestleMania Goes Hollywood” at the Staples Center in Los Angeles, California. (J. Shearer/WireImage for BWR Public Relations)
Layfield told Pakinomist Digital that he decided to partner with BZZR after learning that his favorite baseball team, the Texas Rangers, did business with the company.
“I have a good friend, I call him ‘Shooter’ (Chris) Dunn. He’s been with WWE before. He’s now with BZZR. BZZR seems like a great platform,” he said. “I’m a huge Texas Rangers fan and the Rangers have partnered with BZZR. My grandfather was blind but before he died and for years he used to listen to the Rangers on the radio every afternoon and every night and I’d go over and sit there with him.
“I’m a big Ranger fan because of that, and they’re working with BZZR, so that kind of piqued my interest because the Texas Rangers are involved with them, but it seems like such a wonderful platform, so I’m happy to be involved.”
JBL makes his debut at WWE RAW at the American Airlines Center on January 20, 2025 in Dallas, Texas. (WWE/Getty Images)
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Layfield said one feature specifically spoke to him — keeping the platform all about sports.
BZZR calls itself “the world’s first streaming and social media platform built exclusively for sports with no frills or nonsense.”
“Isn’t that amazing? You actually go to something and you don’t expect somebody to tell you, ‘You stink,’ or you ‘look stupid,’ or you don’t know anything about anything. ‘Remember back in the 1930s there was a big one,’ no. I actually don’t remember that because I have a life,” he told Pakinomist Digital.
“It’s amazing. I don’t know what you do with social media, but the one thing that BZZR does, which is great, I think you have to have your name on there, you have to have your picture. The people who hide behind pseudonyms or can become keyword warriors—it gives people a voice that some shouldn’t have a voice. Some should, but some shouldn’t.”
John “Bradshaw” Layfield (center) with U.S. troops during a news conference announcing WWE’s return to Iraq to entertain troops for the holiday, Nov. 21, 2006, at Madison Square Garden in New York City. (Shane Gritzinger/FilmMagic)
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Layfield was the 20th Triple Crown champion in WWE history and 10th Grand Slam champion. He has also appeared as a commentator for AAA Lucha Libre Worldwide.
