Meta’s Chief Data Officer Says Agentic Commerce Is the “Next Tier of Business”

In a wide-ranging conversation at CoinDesk Spotlight, Schultz laid out a vision for Meta’s future where agent trading is not a product category, but an inevitability.

“We think this can be the next level of business for our entire company,” he told the host, Sam Ewen.

The agent economy is already here, but it is unevenly distributed

Schultz framed the agentic economy in the same way science fiction writer William Gibson framed the future: already present, not yet mainstream.

“We build business agents for all businesses,” he said. “We have over a million weekly active business with Meta agents[…] from virtually nothing at the start of the year.”

The use case he outlined was deliberately banal: coordinating a child’s birthday party. Agents booking appointments, checking calendars, finding venues, communicating with other parents’ agents, all on WhatsApp. The point of the mundane example is that it scales. If agents can handle low-impact logistics, they can handle supply chain negotiations, financial settlements, and cross-border trade.

“You write that example big,” Schultz said, “and then, if you’re us, you hope you do it over WhatsApp”

The payment layer inside this vision is stablecoins.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top